Burr will be responsible for managing the day-to-day operations at Perry Barr, developing a remarketing programme to complement BCA’s existing sales calendar and also recruiting and developing the team.
Burr, who has been with the company since 2002, will also become responsible for day-to-day operations at the current BCA Birmingham centre, as well as retaining responsibility for BCA Measham Commercials.
The new purpose-built site at Perry Barr will enable BCA to extend its physical and digital remarketing offering and will deliver a range of de-fleet, inspection, preparation, refurbishment, appraisal post-valet and logistics services. Remarketing facilities will include three auction halls and a digital auction suite.
Stuart Pearson, BCA Operations Director commented: “We are delighted to confirm Dominic Burr as General Manager for our new Perry Barr remarketing facility. Dominic will take a central role in creating a strategic sales programme for Perry Barr and building the team that will run the most modern remarketing centre in Europe.”